Sierra Nevada Brewing Company
SierraNevada.com
Originally from Southern California, Ken Grossman joined friends on a cycling trip down the North Coast of California, but first made a stop in Chico to check out Cal State University with his childhood friends who were enrolled at the college. He fell in love with the town and the Northern California culture and decided to move to Chico. The fledgling brewery was finished in the fall of 1980. On those early trips to Yakima, WA, for hops, Ken fell in love with the flavors and aromas of the Cascade hop. That hop became one of the signatures of Sierra Nevada, and in turn, the hop that helped to define the West Coast style of brewing. In the following decades, the recipe for Sierra Nevada Pale Ale has changed very little from that day. Sierra Nevada set out with a simple goal: brew the beers they wanted to drink. They started small, with a homebrew shop, a love of American hops and plenty of passion. In the process, they changed the beer world forever. Decades later, there still at it, and the passion burns brighter than ever.